Is video production a big part of your marketing these days? Alex Steed, co-founder of Knack Factory - a video production firm based in Portland, Maine, joins us for a great conversation about creating quality content in today's fast-paced environment, what he & his partner have learned over the past 10 years building a creative business, and why it's crucial that we learn to kill the ego as entrepreneurs. This week's episode is chock full of advice, stories and a behind-the-scenes look at what it's like to be in business when you're not a "business person".
In this episode, we discuss:
Alex's experience starting Knack Factory with his partner, Kurt.
Why it's important to find financial management help that matches your style.
Lessons learned from COVID-19.
Pivoting in a crisis (after nearly closing doors)
The global shift to more streamlined events and how video can help you grow.