What can you do to come across as established and professional as a business? Laura Beauparlant, founder of Lab Creative & Zen Money Initiative client, talks branding, presence and how hiring the right people has helped her grow a profitable business she loves. Join us for a wide-ranging, in-depth conversation about entrepreneurship, knowing your numbers, ways to show up for your business, and tons more!
In this episode, we discuss:
Why having a robust contracting process can help clients see you as the better choice.
The difference between branding and visual design, and how you can use both to grow.
Laura's shift as a business owner in terms of her numbers, her confidence and her sense of well-being.
Navigating relationships when you're both entrepreneurs.
What Laura's version of Zen Money is and how we've worked together to achieve it.
Laura Beauparlant is an award-winning international keynote speaker, an expert on branding and design and the author of Brand Chemistry. As the founder and creative director of Lab Creative, her mission is to help ambitious entrepreneurs create strong, memorable brands that consistently attract their ideal clients.
For over 16 years, Laura has helped countless small business owners and entrepreneurs gain confidence and grow their businesses through unforgettable branding